↖ Plans & Strategy

V17 / SYSTEM SHOWCASE

Content & Communications Management OS

From Strategy to Execution.
From Data to Decisions.

One workbook connecting communication strategy, content operations and performance analysis.

20 working tabs and 10 capability groups in one integrated system.

Illustrative data · Not actual campaign results.

V17 workbook excerpt: Executive Dashboard.
Executive Dashboard

A meeting snapshot of KPIs, spend and overdue work, with insights and actions recorded after analysis.

01 / SYSTEM ARCHITECTURE

One system. End to end.

Ten connected capability groups support one process, from setting direction to delivery and review.

  1. 01Communication Strategy
  2. 02Campaign Planning
  3. 03Content Strategy
  4. 04Content Calendar
  5. 05Content Production
  6. 06Media Planning
  7. 07KPI & Performance Analytics
  8. 08Executive Dashboard
  9. 09Smart Decision Center
  10. 10Team Workflow & Reporting
02 / CONTENT WORKFLOW

From calendar to delivery.

The calendar sets the delivery rhythm. The production log tracks ownership and work status.

V17 workbook excerpt: Content Calendar.

Content Calendar

Content scheduled by channel, timing and delivery status.

V17 workbook excerpt: Content Production.

Content Production

Track production tasks, ownership and progress.

03 / PERFORMANCE

Numbers with context.

Track individual content before reviewing channel performance. Keep targets, entered measurements and aggregate reach distinct.

V17 workbook excerpt: KPI Tracking.

KPI Tracking

Compare targets with entered measurements for individual content items.

V17 workbook excerpt: Content Analytics.

Content Analytics

Review published content and engagement by channel; aggregate reach is not unique reach.

Illustrative data · Not actual campaign results.

04 / DECISION INTELLIGENCE

Smart Decision Center

Filter the V17 scope to review below-target content, overdue tasks and data gaps. The user analyses the signals, then records priorities, actions, owners and deadlines.

V17 workbook excerpt: Smart Decision Center.
Smart Decision Center

V17 filters and review signals, paired with a manually maintained action log.

Illustrative data · Not actual campaign results.

Jennie Nguyễn

Contact.

Brand · Content · IMC

Ho Chi Minh City